I'm Sharilyn (rhymes with Marilyn), a senior-level copywriter and strategist. 
I leverage my journalism, social media, and comedy experience to create and manage top-notch digital content for Canada's most iconic brands.

CLIENTS


 

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    Website copy • Digital strategy • Social content • Community management

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    Blog copy

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    Social media copy • Contest administration

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    Longform blog copy • Social media copy

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    External communications

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    Website copy

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    Television scripts

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    Social media copy

BYLINES


 

John Oliver: “Not Everyone’s Going to Be O.K.” Under Trump Administration

T.J. Miller’s comedy is where the frivolous meets the philosophical

The Late Show With Stephen Colbert’s online engagement is missing one thing: Stephen Colbert

Political punchlines

 BIO


Originally from Winnipeg, I landed in Toronto in 2008 armed with a background in marketing, journalism, and non-profit. I joined agency Tribal DDB in 2012 to write on the McDonald's Canada "Our Food, Your Questions" campaign, which evolved into a social strategy and community management role for the brand. In my five years with the agency, I also developed content for clients including Canadian Tire Financial Services, CIL Paints, and General Mills.

My first passion is comedy, which I've covered as a journalist for over 15 years. I ran the comedy news site Third Beat Magazine, and took my love of late night tv to the next level when I co-authored Bears & Balls: The Colbert Report A-Z in 2014. My media appearances include CBC Radio's LOL and DNTO, NPR's Radio Times, and Global Morning Winnipeg.

On the creative side of comedy, I wrote Daily Show-style content for the adult program Naked News; created the stage show Fake News Fangirl; and wrote/produced/edited the comedy short The Producers 2: The Campaigners. My smartypants tweets have been featured in best-of roundups from CBC, the Toronto Sun, Bustle, and Comedy Central's @Midnight. I perform improv and storytelling around Toronto.

 

HIT ME UP


sharilyn.johnson@gmail.com